Fintech Marketing Manager -Must have a knack for numbers

Job description

  • You have a knack for numbers — you’re able to read data to determine patterns and gain insights, and then explain them at a high level to guide future decision-making
  • Develop a product marketing strategy that will help attract and retain customers in a competitive market.
  • Implement targeted marketing campaigns that will drive customer engagement and bring commercial results.
  • Build anticipation for product launches to increase user acquisition.
  • Drive the company’s media strategy and execute PR campaigns for brand awareness.
  • Planning timescales and budgets.
  • Plan and manage social media and public relations campaigns.
  • Build relationships and coordinate with external partners and agencies.
  • Devising and presenting ideas and strategies.
  • Creating promotional activities.
  • Communicating with various platforms for digital marketing and negotiating terms.
  • Compiling and distributing financial and statistical information.
  • Writing and proofreading creative copy.
  • Analyzing, interpreting, and presenting results.

Qualifications

  • 1 -3 years of experience in digital & integrated marketing programs online (web/mobile).
  • Be interested in and/or understand the Fintech market.
  • Good understanding of social media and other digital channels including Affiliate Marketing, Display, PPC, SEO, and SEM.
  • Experience in affiliate management and media buying.
  • Organization and a competitive mindset are a must.
Job Category: Sales & Marketing
Job Type: Full Time
Job Location: Karachi

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